Imagine Boston 2030
Ad campaign for Boston city planning committee
Imagine Boston 2030 is a city planning campaign to improve transportation, housing, environment, public spaces, prosperity, arts & culture, land use, higher education and safety of the city.
ABOUT THE CLIENT
GOAL + VALUE
The goal is to inspire Bostonians get involved in city planning. By getting the community involved the city of Boston can work together to build a bright future for generations to come.
Imagine Boston 2030 is a city planning campaign to improve transportation, housing, environment, public spaces, prosperity, arts & culture, land use, higher education and safety of the city.
ABOUT THE CLIENT
The goal is to inspire Bostonians get involved in city planning. By getting the community involved the city of Boston can work together to build a bright future for generations to come.
GOAL + VALUE
THE OPPORTUNITY
This poster campaign approach targets the largest percentage of people in Boston, college students. Over 250,000 students walk the streets every day and what better way to make a difference than with the future leaders of the city.